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Adrienne Rush, CFP®


Name Adrienne Rush, CFP®
Company Icare Financial Advisory
Address 96 Melbourne Road
Williamstown, VIC 3016
Mobile 0409490117

Adrienne has been in the financial services industry for over 30 years. Adrienne holds various tertiary and industry qualifications including accreditation in Aged Care Planning advice. She has received industry nominations including finalist in the 2013 & 2014 Female Excellence in Advice awards and Money Management & Super Review Women in Financial Services awards.

In 2000 Adrienne joined Bendigo Bank working her way through various management positions becoming a Financial Adviser for Bendigo Financial Planning 12 years ago. While Adrienne gained valuable experience advising people in various life stages her area of focus is Retirement Planning and Aged Care Advice. Adrienne left Bendigo Financial Planning in 2019 and has now established her business iCare Financial Advisory with Lifespan as licensee.

Success as a Financial Adviser means helping people to better understand their life goals and to manage their money so they can achieve their goals. With a family of her own Adrienne understands the challenges people face in securing their financial future while enjoying what life offers today.

Adrienne believes being financially secure is about being able to afford the things you want and provide for your loved ones in the way that you wish to. It’s all about being smarter with your money. Adrienne’s philosophy is to take the complexity out of making financial decisions and to deliver service excellence whilst nurturing relationships that have been built around trust. Adrienne finds helping families through the intricacies of planning for Aged Care to be an incredibly rewarding experience.

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